Captivate + Convert Episode 030: Leveraging Linkedin To Get Leads

With Aly Goulet

Wanna know the secret to finding high-quality leads on LinkedIn?

You probably already know LinkedIn is a great place to network and search for a 9-5 J-O-B…

But what you may not know is that it can also be a goldmine for freelancers looking to sign their next dream client (if you know how to find and connect with them on the platform.)

So, I invited B2B tech copywriter and LinkedIn expert, Aly Goulet on the show to talk about how you can start leveraging LinkedIn TODAY to generate leads for your business.

“It’s very different from Instagram or Twitter, where people are there to talk about their life and be casual. All of that’s good and great, and lots of people get clients there, too, but on LinkedIn specifically, people want to talk about their career and they want to know what’s going on in their industry,” Aly explains. “They’re open to connecting with service providers, freelancers, other people that can add value in their space.”

LinkedIn was initially designed to connect people who had already worked with each other. Although this has changed, people still tend to be a little suspicious about accepting cold connection requests.

Which is why choosing the right connections and making a great first impression are key to your LinkedIn success!

In this episode, we talk about how to find prospects, when to pitch them, and whether joining LinkedIn groups is really worth your time.

Hit play and find a new way to work!

In this episode, you’ll learn:
✓ Top LinkedIn profile tips for attracting the right audience & growing your network
✓Which biz owners tend to hang out on LinkedIn & best practices for making new connections
✓How to interact effectively & demonstrate your value upfront

Subscribe now and never miss a single episode!

About Aly Goulet:
Aly Goulet is a technical copywriter in the SAAS space and a LinkedIn expert. She believes in the importance of brand identity and that everything a business publishes online needs to communicate why buyers should choose them.

Highlights:‌ ‌
02:03 Meet Aly Goulet
04:05 Why LinkedIn?
05:10 Biz owners on LinkedIn
07:45 Interact on LinkedIn
09:13 Demonstrate your value
10:44 Set up your profile
14:03 Grow your network
18:01 Find your people
19:45 Best practices
21:59 LinkedIn groups?
24:52 When to pitch
27:35 Shortcuts ‌
30:41 Aly’s results
31:31 The Christy Questions
37:23 Best investment

Please remember to subscribe, rate, and review!


CONNECT WITH ALY:
https://freelancingflow.com
LINKEDIN: https://www.linkedin.com/in/alyssagoulet
TWITTER: https://twitter.com/alyssagwrites


CONNECT WITH CHRISTY ON INSTAGRAM:
https://www.instagram.com/christycegelski

FREE RESOURCE:
https://christy-cegelski.mykajabi.com/grow-your-email-list-for-free

Are you tired of spending time hustling in your DMs and Facebook groups every month in the hopes of finding your next client? What if you had potential clients coming to you on the regular? I created a FREE GUIDE to show you how to build a community of people who know, like, and trust you and CAN’T WAIT to click the Buy Button on your next offer. Download it now!

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